Opposition to the fast-food/factory-farm complex can be just a NIMBY attitude. But other signs point to a larger phenomenon. When Green Bay, so associated with meat packing that their football team is named after the industry, starts trending vegetarian, something's up. And though Enron fatcats will probably always want butchered food, young people are more adventurous, such as those in an Olympia, Washington, school who are loading up on vegetables, fruits and soy milk at lunchtime after learning about organic food and tending a school garden. America's youth is also more aware of ethical issues, and more kids are refusing to dissect animals in class. As these kids are growing up and entering college, they continue to challenge assumptions there too. More power to them.